Gucci Culture and location standards

by

Eric He

Gucci is so far regarded as the largest Italian fashion group, founded by Guccio Gucci in 1923, located in Florence. Apart from the remarkable Gucci Bags, Gucci is also dealing with shoes, watches, pet items, scarves, ties and perfume, etc. Gucci is all the time famous for its luxurious items, including shoes, bags and clothing; all express a status of top taste of fashion and top class.

Over the years, Gucci spend lots of time not only in keeping the aristocratic style, but also in developing new series; combining the aristocratic dramatic element to the modern life. That makes Gucci so successful that it is now a MUST-HAVE fashion nowadays.

Gucci is using green-red-green and blue-red-blue webs to distinguish the natural leather dyed leather items. Besides, the GG marks standing for Guccio Gucci are used as base of the accessories; and the finest cotton yarn regarded as GG fabric is used in

Gucci Bags

, accessories as belts, and clothing.

More and more outlets are set up in China; there are different translations of Gucci in Chinese as , and official website owns as .

The following information is the points for choosing a good address for opening the Gucci Outlet.

Category: Commercial Plaza; Shopping Mall; Commercial Strip; Major Market

Area: 100-1000 square meters

Contract: less than 5 years

A. Downtown with frequent commercial activities is able to provide mass visitors; which is good for the sales.

B. Mature commercial strip. There might be tough competitiveness in the industry, but it on the other hand is able to attract mass customers by comparing the goods among the stores and then purchasing.

C. Stores nearby the public. Due to the population concentration, the mass consumption is helpful to the selling.

D. Easily accessible district. Location nearby the main stops, then buyers can arrive the outlets within 15 minutes by foot.

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Gucci Bags

,

Gucci Shoes

, etc.

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